Dongguan Sam's Club will officially open on October 18, marking the first club in Dongguan, Guangdong and the 50th nationwide. It not only offers diverse consumption choices and quality shopping experience for local residents, but also symbolizes a new milestone in Dongguan's commerce and trade industry, further advancing Dongguan's commercial ecosystem.
Dongguan Sam’s Club
Over the past 28 years, Sam's Club has always adhered to the principle of "members first," offering high-quality, differentiated items, unique shopping experiences, and value to families in first- and second-tier cities in China who pursue a quality lifestyle. Sam’s Club has established a highly esteemed membership program, allowing every family member – young parents, children, and the elderly – to discover fun and surprises at Sam's Club.
“Wow” Items Bring Unexpected Delights
At first glance inside the club, Sam's iconic "feature wall" draws attention with its array of new and eye-catching items: Skittles candy presented in an unconventional out-packaging shaped like a huge hammer, FINUTE snack pack in the out-packaging of Brown bear, pyramid-shaped Ferrero Rocher boxes, as well as McLaren go-karts. These eye-catching items create an exciting atmosphere, setting an uplifting vibe for the grand opening. Inside the club, surprise continues on every shelf. In the home area, members can find items including oversized Mickey Mouse stuffed toys, and “line friends” massage bubble sofas. In the sports and fitness area, members can find items such as the Ciclotte fitness bike. Each product is a reflection of careful selection by the buyer team, all in an effort to create inspiration and turn daily shopping into a treasure hunt.
Sam's Club’s iconic "feature wall" showcases many new and eye-catching items.
Surprises await with everyday items, bringing joy into the daily lives of our members. In the bakery area, members can discover many refreshing products. For example, Member’s Mark durian lava cheese buns, with a filling of ≥40% Sultan Durian fruit paired with New Zealand imported cream cheese, are crispy on the outside and tender on the inside, with a rich durian aroma.
In addition, baked goods, such as Member’s Mark caramel cookie crepe cake and Member’s Mark ice cream puffs with an upgraded recipe, are crafted using high-quality imported ingredients. They feature simplified formulas and tailored recipes based on local members' preferences, and have become very popular since their introduction.
Imported beef and lamb top the charts as member favorites. Sam’s buyer team continues to innovate, bringing products with various flavors and cooking styles. For instance, the new product "Fire Wheel" riblets are US grain-fed beef riblets, with a unique charcoal grill flavor and can be easily cooked without additional seasoning. Members can also find distinctive products such as Australian lamb spine with meat, with an overall meat content of up to 60%. It comes with a complimentary soup packet that is well suited for boiling, hot pot, and other Chinese cooking methods.
Leveraging global resources and drawing on their in-depth understanding of local members, Sam’s buyer team has formulated a unique item strategy, enabling them to select and develop products perfectly aligned with members’ needs and preferences.
An Inspirational Journey for the Whole Family
Apart from daily shopping, Sam's Club has become a destination for “family fun” with free tastings, free health services, and interesting roadshows. Sam's Club continuously strive to bring a quality and innovative lifestyle to its members based on their needs.
Sam's Club has become a destination for “family fun”.
“Sam's Kitchen” has always been the most popular area in the club. Members can enjoy freshly cooked dishes while they chat with Sam’s Chef about food, cooking techniques, and wine pairings. The “Optical Center” features international eyewear brands with extraordinary value, such as the Chopard Cannes Limited Edition eyewear. Equipped with professional optometric devices, optical instruments, and optometrists, the center also offers specialized optometry services and products designed for teenagers. As members wander through the club, they often encounter with novel roadshows, such as the seasonal hairy crab show and Nordic clothing show. This is a place where family members of all ages can find their own joy and passion.
Member Value: Loud and Clear
With more members and greater purchasing volume, Sam's Club is able to constantly improve efficiency by directly working with brands, streamlining supply chain costs, and improving operation efficiency. The saved costs are re-invested into prices, offering greater value to members and help them save on their daily purchases.
The Dongguan Sam’s Club features the Philips foot massager priced at only 199 yuan, Sharp high-speed hair dryer at 159 yuan, Wuliangye (Seventh Generation) fragrant liquor 425ml at 849.9 yuan, Samsonite 21+27 inch suitcase set at 899.9 yuan, and Tineco Super Max floor washing machine at 1999 yuan*. The price advantage has received positive feedback from our members.
To provide a more convenient shopping experience, Sam's offers a variety of e-commerce delivery services, including one-hour delivery, city-wide delivery, and national delivery. The one-hour delivery service includes more than a thousand frequently purchased products, covering almost all fresh categories, as well as daily necessities such as baby-care products, personal care, and dry goods, meeting members' immediate needs for high-quality products. The national delivery service allows members to enjoy Sam's products or share "Sam's inspirations" with friends and relatives in cities without physical clubs. Members are accustomed to Sam's Club's all-in-one shopping experience: e-commerce for convenience and physical stores for enjoyment and immersion.
As an exemplary corporate citizen, Walmart is dedicated to operating responsibly. After the announcement in 2020 regarding becoming a “regenerative” company, Walmart China has implemented a set of measures promoting digitalized and intelligent management, energy-saving improvements, adoption of clean energy, staff training on energy conservation, store waste recycling, and surplus food donations. Such efforts continue to integrate sustainability into business development, creating shared value for customers, members, employees, suppliers, and communities.
For example, the Dongguan club has introduced the "ultra-low carbon" CO2 transcritical refrigeration system, which generates almost no carbon emissions and can be used for heat recovery and reuse. The heat produced during the compression of the refrigerant is recycled through a water loop and can be used for food thawing in store processing areas and hot water for staff.
Furthermore, Walmart China’s "Surplus Food Donation Program" is another step in its transition towards becoming a "regenerative" company. By cutting food waste and donating surplus food, the program is committed to creating shared value for stakeholders economically, socially and environmentally to jointly build low-carbon communities.
* Subject to the actual price